The object of the research: the management processes of bank attracted resources. The purpose of the research is to broaden theoretical bases and to develop methodological and practical recommendations to improve the management of bank attracted resources. Analysis and equipment: methods of content-analysis and synthesis, method of cluster analysis, methods of correlation and regression analysis, methods of economic and mathematical modelling. Theoretical and practical results: interpretation of the concept "bank attracted resources" by specifying the provisions of ratio for bank resources and attracted resources (under initiator determination of relation for attracted resources, that is a bank customer); the determination of concept essence "bank attracted resources management," which, in comparison to current ones, emphasize that bank attracted resources management should be carried out to provide mutually beneficial interests to all members of the process; bank classification which, in comparison to a current one, is completed with such classification characteristic as the volume and structure of the attracted resources; approach to analyze and forecast bank activity within bankroll market which, in comparison to current ones, is based on both calculation for total taxon indicator of attracted resources management efficiency, and determination of forecasted needs in the attracted resources, and analysis of reserves for extra attracted resources; determination of management principles for bank attracted resources under such specific principles as hierarchy and harmony, efficiency, liquidity; methodological approach to estimate management efficiency of bank attracted resources which, in comparison to current ones, is based on taxonomy method within integrated indicators, that characterize four groups of management efficiency of bank attracted resources; scientific and methodological approach to form bank pricing strategy within bankroll market under forecasting models which, in comparison to current ones, ae based on multiplicative models ARIMA; methodological bases to manage bank attracted resources under level regulation of total taxon indicator of their management efficiency by correcting its components according to the built regression influence models; the degree of implementation: the researched materials are practically used in the Northeastern commercial macro region PJSC "Ukrsotsbank," bank branch of Kharkiv Regional Administration of the State Savings Bank of Ukraine, Research Center of Industrial Problems of Development of National Academy Of Science of Ukraine, in educational process of Kharkiv Institute of Banking of University of Banking of the National Bank of Ukraine (Kiev). Sphere of use: management of bank's attracted resources.
