Romakh O. The specifics of anxiety and fear production means usage in the media texts.

The thesis is devoted to highlighting the specific use of the produce anxiety and fear in the media. The study defined qualitative and quantitative use of media content with awesome components during the 2013-2015. In the study described the psychological and emotional regulation mental picture of the audience in modern science; patterns found conceptualize emotional manipulation in media studies; the methodology to study ways and forms using components horrific in media based on a mathematical model developed by analyzing emotional texts; Use of tendencies create fear in selected media and evaluation of this phenomenon professional environment; the algorithm combating forms of suggestion of fear on the part of media professionals and audiences.