Bitiy A. Management of information potential of the enterprise.

Object: the process of managing the information potential of the enterprise. Objective of developing theoretical positions and methodological recommendations for the management of information potential of industrial enterprises. Methods of research: dialectical cognition, generalization, system analysis, synthesis, comparison, deduction and induction, grouping, classification and abstract analysis, economic-statistical, systematic and comparative, taxonomic and verbal, formalization, experimental, graphical, logical generalization. Proposed: at first time: Decomposition model of business management and its information potential within the information environment was built; improved: a structural model of information support for engineering enterprises; theoretical and applied approach to information management capabilities through enterprise semantic content specification to "information management capabilities enterprise"; Scientific and methodical approach to the evaluation of the information potential of the enterprise; obtained the further development: of the theoretical position information management capabilities through enterprise accounting rationale for functional purposes Items potential; Theoretical and methodical approach to the formation of the structure of the information potential of the enterprise; Scientific and methodical approach to construction of the mechanism of management of information potential of the enterprise. Scope of use: enterprises.