Kalienik K. The formation of a competitive strategy for restaurant business enterprises

Object - the process of forming a competitive strategy of the enterprise of restaurant bussines; purpose - substantiation of theoretical foundations, development of methodical and practical recommendations for the formation of a competitive strategy of enterprises of restaurant bussines; methods - general scientific and specific; results - development and refinement of theoretical positions, development of scientifically substantiated recommendations for the formation of a competitive strategy of enterprises of restaurant bussines; novelty - scientific and methodical approach to the formation of a competitive strategy of enterprises of restaurant bussines; conceptual model of formation of competitive strategy of enterprises of restaurant bussines; scientific and methodical approach to the assessment of the competitive potential of enterprises of restaurant bussines; Further developed: the classification of the types of competitive strategy of enterprises of restaurant bussines; methodical tools for assessing the impact of the environment on the activities of enterprises of restaurant bussines; scientific and methodical approach to determining the level of consumer loyalty of enterprises of restaurant bussines; methodical approach to the definition of the stage of the life cycle of a restaurant bussines enterprise; methodical tools for determining the type of competitive behavior of restaurant enterprises; the results are implemented in the activities of enterprises of restaurant bussines, Department of Economics and International Relations and the educational process.