Seliutin S. Strategic management of food service businesses

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0419U003369

Applicant for

Specialization

  • 08.00.04 - Економіка та управління підприємствами (за видами економічної діяльності)

27-06-2019

Specialized Academic Board

Д 64.088.02

Kharkiv State University of Food Technology and Trade

Essay

Object is the strategic management process of food service businesses; purpose is substantiation of theoretical positions and development of scientific and methodological recommendations for the strategic management system formation of food service businesses with taking into account innovative forms and methods of management; methods – general scientific and specific; results – the development of theoretical positions and scientifically grounded practical recommendations for the strategic management system formation of food service businesses; novelty – the terminological apparatus of the strategic management theory of food service businesses according to the essence of the «strategic management of food service businesses» and «fractal determinants of strategic management of food service businesses» concepts, scientific and methodological approaches to the strategic management formation process of food service businesses, its efficiency assessment, formation of composition, content and completeness of the strategic management functions, the food service businesses strategic management conceptual model, modified method of SWOT-analysis, methodological support for the strategic management effectiveness level assessment, methodical approach to the structural and logical model of food service businesses strategic management formation.

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