Ulianova V. Linguistic Personality of a Ukrainian Woman of Soviet and Post-Soviet Periods (based on periodicals)

The thesis analyzes the main features of the linguistic personality of the Ukrainian woman as a representative of the Soviet and post-Soviet periods by distinguishing the respective gender stereotypes of femininity, and establishing their linguistic characteristics. The thesis focuses on a review of women periodicals dynamics, identifies the contents of the "Radianska Zhinka" and "Zhinka" magazines as the most widespread in the domestic media space, and clarifies current stereotypes of the Ukrainian woman, her dominant ideologemes, while drawing attention to the priority tools for language design of such models.