Prudnykova T. Tendencies in the development of the economic vocabulary of the Ukrainian language against the background of social dynamics

Thesis is an innovative research of the dynamics of specialized and non specialized economic vocabulary which is studied through the prism of social transformations of the society and characterized in the context of active lexico semantic processes, multisectoral shifts and innovative changes in the stylistic system. The study shows a content of the terms economic term, economic term system, economic vocabulary, raises a problem of lexico-semantic differentiation of economic nominations in modern linguistics, focuses on a history of their formation and explains the influence of internal and external factors on the development and enrichment of the vocabulary of Ukrainian literary language. The research also emphasizes that the linguistic units of economic topics are a relatively well-formed system, however, due to the influence of internal and external factors, their content is constantly increasing. Diverse analysis of factual material, taken from mass media sources of the beginning of the XXI century, made it possible to identify the main features of economic vocabulary, among which is a wide scope of use, availability of the economic terms, industry words, direction of highly specialized concepts to a group of widely used ones, etc. The work on media texts helped to define the main tendencies of evolutionary processes in the vocabulary of the economic sphere, which include loanwords, updating of certain concepts, extension of the semantic structure of words due to the appearance of their lexical semantic variants, formation of neo-derivatives in prefixal and suffixal ways, composites, juxtaposites, colloquial words, jargons, etc.