In the first section the nature and composition of natural and recreational potential of the territory, the need for and role management of natural and recreational potential in the development of the territory are examined, foreign experience of management of natural and recreational potential of the territory are analyzed.
Proposed to understand the process of using the total capacity of natural recreational resources, taking into account the conditions and state of the ecosystem of the territory to restore physical and spiritual strength of man, which requires the establishment of recreational activities in synergistic complementarity of resource, environmental, socio-economic and infrastructural.
The concept of modernization of the system of management of natural and recreational potential of the territory are offered, the main purpose of which is to provide effective and long - term use of available natural and recreational resources for full restoration of social potential without negative consequences for ecosystem. Achieving this goal is ensured by diagnosing the rationality of management of natural and recreational potential of the territory, taking into account a specific system of goals, principles and criteria, as well as by identifying the main components, methods and tools of the mechanism of such modernization.
Based on scientific publications, the author summarizes foreign experience in modernizing the management system of natural and recreational potential. The main world tendencies are singled out, as well as a range of tools for managing natural and recreational potential.
In the second section of the work the decomposition analysis of the natural-recreational potential of the territory are carried out, the assessment of the institutional support of the management system of the natural-recreational potential of the territory is carried out and its main determinants are analyzed.
A decomposition analysis of the natural and recreational potential of the territory on the example of Rivne region is carried out through the allocation of resource, environmental, infrastructural and socio-economic components.
It was found that an important role in ensuring the effective use of available natural and recreational resources is played by the institutional support of the management system of natural and recreational potential of the territory, which consists of legal, organizational and personnel components.
The main determinants of the management system of natural and recreational potential of the territory, such as resource, infrastructure, environmental and socio-economic, were analyzed. The paper forms an indicative basis for assessing the management and use of natural and recreational potential of the Rivne region.
The third section identifies the main dominant components of the management system of natural and recreational potential of the territory, proposes the components of the mechanism of modernization of the management system of natural recreational potential of the territory and the main tools of its modernization.
An integrated assessment of indicators of resource provision (IPR) and management (IPM) of natural and recreational potential of the territory of Rivne region was carried out. It was found that the dynamics of changes in the general indicators of the IPM resource and infrastructure component, although in general corresponds to the dynamics of changes in the IPR, but shows a low level of management in these areas.
The main components of the mechanism of modernization of the system of management of natural resource potential of the territory (organizational, social, economic, economic, infrastructural and informational) in connection with the main tools of its implementation were detailed.
The tools for modernization of the natural and recreational potential management system of the territory based on the identified reserves were further developed, in particular, in the use of elements of responsible tourism, financial decentralization processes, sociometrist communications, eco-oriented marketing, specialized infrastructure and state compensation programs.
