Masliuk I. State regulation of the development of investment potential of agricultural production in Ukraine

The concept of «investment potential of agricultural production» as the total capacity of society to make long-term investments of accumulated capital in the development of rural production has been expounded. The conceptual approach to the functioning of the mechanism of influence of investment potential of Ukraine on agricultural production, which provides equal satisfaction of interests of society, participants of all levels of national economy (micro-, meso- and macro-level) and investors in achievement of economic, financial, social and other types of effects for national economy and society has been provided. The components of the investment potential of agricultural production, its strengths and weaknesses (natural resource potential, production, infrastructure potential, the state of the environment, labor and recreational potential) have been analyzed. It has been substantiated that in order to ensure the development of the investment potential of agricultural production in Ukraine, it is expedient to adopt the world experience in attracting investments into agricultural production. The adaptive mechanism of investment potential of agricultural production for Ukraine on the basis of foreign experience has been provided, which incorporates the implementation of three complex interrelated stages: formation of adaptation goals; implementation of the of state regulation and support mechanism for the agricultural sector of Ukraine; creating a favorable investment environment. It has been proved that Ukraine has a huge potential for the development of agriculture, which is the main cluster in the direction of development of any country and is the main driving force for the development of the country's economy and welfare. The analysis of the state of the main indicators of the functioning of agricultural production and its investment potential has made it possible to draw the following conclusions: a significant increase in the absolute value of agricultural products; the index of sales prices of agricultural producers was characterized as one that covers production and economic costs with the acquisition of additional value; significant improvement of the socio-economic situation in agriculture has allowed to increase employment; positive dynamics of exported agricultural products. The conceptual regarding modeling the development of the components of the investment potential of agricultural production have been evaluated. The scientific approach as for assessing the effectiveness of state regulation of investment potential of agricultural production, based on a combination of deductive and inductive approaches that reflect the analytical and synthetic aspects of analysis, and provide inclusion of all aspects of investment activities of agricultural entities: from projecting to implementation of the investment project has been improved. A scientific and methodological approach to assessing the level of development of the investment potential of agricultural production through indicators that reflect the current state of the investment potential of agriculture in Ukraine has been proposed. The feasibility of using modern forecasting tools to select an effective model of exponential smoothing has been substantiated. The results of the calculations has allowed to conclude that the level of development of the investment potential of agricultural production is influenced by two key indicators: the profitability of industry and state support for agricultural production. The results of exponential smoothing forecasts testified to positive changes in the development of the investment potential of agricultural industry in Ukraine. In order to further improve the state regulation of the development of investment potential of agricultural production, proposals have been made concerning the implementation of mechanisms of state regulation of the development of investment potential of agricultural production. The conceptual approach has been substantiated concerning tools of activization of investment processes in agricultural production which promote realization of measures of development strategy of investment potential. Proposals regarding the creation of a single information base of participants in investment processes in agricultural production. The strategic orientations of use of the complex mechanism of the state regulation of the development of investment potential of agricultural production have been defined: the strategy for development of investment potential on the basis of efficiency of use of the existing one; modernization of the raw material component; the introduction of organic production; the use of a set of investment incentives to fully support of the innovation and investment potential of agricultural industry; the use of public-private partnership instruments in the context of ensuring the development of investment potential of agricultural production.