Yu Z. Development of the sports industry in the conditions of geo-economic challeng

Українська версія

Thesis for the degree of Doctor of Philosophy (PhD)

State registration number

0825U000206

Applicant for

Specialization

  • 073 - Менеджмент

02-11-2023

Specialized Academic Board

PhD 2122

Sumy National Agrarian University

Essay

To sum up, this paper believes that the root cause of the current geo-economic conflict lies in the improvement of the competitiveness of China's emerging industries, including the sports industry. As the core part of the geo-economy, industry has inevitably become the core focus of the geo-economic competition between China and the conservative countries. As the most competitive industry in China's sports industry from the perspective of geo-economics, the sporting goods manufacturing industry is also an important manifestation of China's sports strength and even comprehensive national strength. Most importantly, from the perspective of geo-economics, this paper argues that the level and modernization of the sporting goods manufacturing industry determine the level and modernization of China's entire sports industry. The "growth pole" effect of the sports goods manufacturing industry can effectively promote the overall highquality development of the sports industry, and eventually form a modern sports industry system that integrates the development of fitness leisure and competition performance, high-end manufacturing and modern service industry, thus making China develop from a big sports country to a real sports power.

Research papers

1. Lozynska, I., Wenxi Zhang, Zhijiang Yu, Hongmin Yang. A case study on international education cooperation in colleges & universities under the belt and road initiative (Henan institute of science and technology). Bulletin of Sumy National Agrarian University, Vol. 2 (80), 2019. Pp. 49-51.

2. Medvid V., Yu. Zhijiang. Research on the Overseas M&As of China’s Sports Industry Under the Background of the Belt and Road Initiative based on SWOT Analysis. Збірник наукових праць Державного університету інфраструктури та технологій. Серія «Економіка та управління». Вип. 47., 2020, C. 119-132.

3. Zhijiang Yu, Viktoriia Medvid, Yuzhong Le. Measurement and spatiotemporal evolution of geo-economic relationships in China’s sporting goods manufacturing industry. Innovative Marketing. Vol. 17, 2021, Issue No 1. Pp. 53-65. Scopus (Q2)

4. Viktoriia Medvid, Yu Zhijiang. Research on the development strategy of sports brands // Актуальні проблеми економіки. – 2022 – № 9. - С.-109-119.

5. Viktoriia Medvid, Yu Zhijiang. Research on the Model of Upgrading sports industry into the geo-sports industry// Актуальні проблеми економіки. 2022 -№ 10-11.-C. 113-125

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