Hubar N. Strategies of forming the transnational corporation competitive advantages under the globalization of world economic relations

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0404U001833

Thesis Registration Form

0404U001833.pdf

Applicant for

Specialization

  • 08.02.03 - Організація управління, планування і регулювання економікою

19-04-2004

Specialized Academic Board

Д 26.001.02

Taras Shevchenko National University of Kyiv

Essay

The dissertation covers the issues of forming TNC competitive advantages under the influence of globalization and determines its influence on the approaches to forming the modern TNC competitive advantages. The scientist suggests the model of establishing and developing the TNCs with the Ukrainian company participation. Key words: globalization, transnational corporations, transnationalization, competitive strategy, competitive advantages, mergers and acquisitions, global and multinational marketing strategies.

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Files

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