Havrylets Y. Short-term media effects' reflection in youth student groups (based on the TV news)

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0413U001987

Applicant for

Specialization

  • 27.00.01 - Теорія та історія соціальних комунікацій

26-03-2013

Specialized Academic Board

Д 26.001.34

Taras Shevchenko National University of Kyiv

Essay

The present research is devoted to the experimental study of television media effects, in particular to short-term effects of television news and video with an explicit violence highlight, all of which are publicly available in the internet. In thesis the main stages of development of understanding of such a multifaceted problem, as effects of influence of the media content on mental health and emotional state of audience representatives are outlined. There are highlighted various theories, hypotheses and other scientific concepts regarding the media effects' problem. All the considered concepts are classified by the main criterion in assessing the issue of media effects - vision of degree of influence of different types of media on the mental and emotional state of recipients: concepts of unlimited influence, concepts of minimal effects, concepts.

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