Zhuravliova T. Melodramatism in Ukrainian Screen Culture.

The thesis is devoted to the analysis of the term melodramatism, its cultural origin, the problem of this aesthetic phenomenon functioning in Ukrainian playing cinema and also in television serial and show-programmes of modern Ukrainian television. The peculiarities of the attraction of the melodramatism features into the formation of aesthetic principles of melodrama genre, in its screen realization first of all, are investigated. The evolution of Ukrainian screen culture in its genre (melodramatic) concreteness: from the subsonic (silent) films to modern entertaining programmes of Ukrainian screen is depicted for the first time. The specificity of the melodrama integration into the other film and television genres, the influence of its characteristics on such features of screen work, as performance, admiration, the appeal to a certain category of senses is considered.