Stavytska A. Development of the world information technology market in the conditions of globalization

The research-methodical bases of development and structure of the world information technology market in the conditions of globalization are researched; economic-organizational and regulatory instruments of the world information technology market are defined; the peculiarities of development of national information technology markets in the world information space are identified. The dynamics and problems of the development of the world information technology market are analyzed; the comparative assessment of national IT markets within the global market is done; the potential of Ukraine information technology market within the world market is defined. The tendencies and prospects of development of the world information technology market are revealed; measures to overcome global and regional disparities in the development of national information technology markets within the global information space are taken; the strategic directions of development of the national information technology market of Ukraine in the conditions of globalization are offered. Taking into account the relevant trends, the author proposes a conceptual basis for the future functioning of the world information technology market, which implies the need to increase gross investment in information technology in less developed countries, which, due to additional resources, will be able to increase revenues from IT implementation and cover the greater part of the market that will positively affect on the development of the world information technology market in general. The strategic directions of development of the national market of information technologies of Ukraine with the definition of four situational-influencing groups of factors of the domestic and foreign market environment and four scenario-strategic development measures are proposed.