The research object: the process of strategic planning of company development. the research aim: to increase the efficiency of the main components of the company development program by developing methodological bases and information technology of company development planning based on systematic modeling of strategic goals and directions of its activity. Research methods: system analysis, decision theory, system optimization, cognitive analysis, statistical and expert methods, theory of single and multi-criteria optimization, methodology of designing information systems. Theoretical and practical results: the method of forming the planned strategic goal of company development; method of formation of the program of investment activity; method of forming the program of financing the company development; methodology of strategic planning process of company development; method of forming a system of key indicators of company efficiency; financial investment management model; information technology of company development planning. Novelty: first developed: a method of forming a planned strategic goal of the company development, in which its choice is made from many alternative options based on the construction of trajectories of the company development, which provides the validity of the choice of the development goal, a method of forming a program of investment activity in which the solution of investment problems is carried out using interconnected models and information technology that take into account market behavior, investment policy, mechanisms for allocating resources between destinations and investment that allows you to create a rational investment portfolio and ensure the effectiveness of investment in the planning period; the method of formation of the program of financing the company development, in which, based on the developed models, the company state, sources and possible investment scenarios are taken into account, which allows to form rational plans for financing the development and to ensure the efficiency of the company financial activity; improved: the methodology of the process of company strategic planning development, in which, unlike existing due to the developed systemic methods and models, the process of forming plans for the development of basic, investment and financial activities of the company is improved, which allows to increase the efficiency development program; a method of forming a system of key performance indicators of a company, in which, unlike existing mathematical models of decomposition, cascading of indicators of strategic level is carried out, which ensures the attainment of strategic goals; further developed: a method of defining company development strategies, which, in contrast to existing ones, takes into account the specifics of the company activities, which ensures that the strategic goals of development and improvement of the company efficiency are attained; model of financial investment management, in which unlike the existing combined models of Markowitz, Sharpe, put options, dividend discounting and the procedure of analysis of the real value of financial investments is implemented, which allows to form investment portfolios in the strategic period with lower risks and to increase the efficiency of company investments; information technology of company development planning, in which, unlike the existing ones, systematic modeling of the development of basic, investment and financial activities is implemented, which allows to increase the effectiveness of decisions regarding the company strategic development. A degree of implementation: at the Grain Alliance agricultural holding (Kalmar, Sweden); at LLC "Dolina" (Kharkiv); at LLC "Nebosvid" (Kharkiv); in the educational process of NTU "KPI". Degree of implementation: at the Grain Alliance agricultural holding (Kalmar, Sweden); at LLC "Valley" (Kharkiv); at LLC "Skyscraper" (Kharkiv); in the educational process of NTU "KPI". A scope of application: a system of strategic planning of company development, design of information-analytical systems of performance management.
