Kalynychenko M. "Form Marketing and Logistic Mechanism of Work Force Market Functioning"

Object of research: process of formation and functioning of the market of a labour. The purpose of dissertational work is development of conceptual positions and a substantiation of scientific - methodical bases of formation and realization of the marketing and logistical mechanism of functioning of the market of a labour at a level of region and the enterprise. Methods of research: a dialectic method of scientific knowledge, methods of the analysis and synthesis, the system and complex analysis, a method of classification, methods of marketing researches, methods of sociological researches, methods of the economic and statistical analysis, methods of tabulared and forecasts analysis, a method of extrapolation. Theoretical results: consist in a deepening of теоретико-methodological bases of formation of the mechanism of functioning of the market of a labour at a level of region and the enterprise. Practical results: consist that the positions formulated and proved in the dissertation and the recommendation form a basis for the decision of theoretical and practical problems of formation of the mechanism of functioning of the labour market, increase of efficiency of use of labour potential of agricultural population, development and a substantiation of strategy and tactics of behaviour of subjects of the labour market. Scientific novelty: has received the further development definition of essence of marketing of a labour and logistic of a labour; classification of kinds of marketing of a labour is developed; the basic directions of application of marketing and logistic in formation external and home markets of a labour are determined; for the first time the marketing and logistical mechanism of functioning of the labour market is offered and proved; for the first time the technique of formation of regional strategy of marketing of a labour is developed; the economic-mathematical model of forecasting of additional requirement of economy in a labour is developed; the complex system of formation of a home market of a labour is developed on the basis of marketing and logistic. Degree of introduction: results of research are introduced by Novoazovsk Regional Administration of Donetsk Degion; Pershotravneve Regional Administration of Donetsk Area, the Donetsk Regional Employment Center, Open Society «Mariupol Metallurgical Plant After the Name of Ilyicha», are used in Donetsk National University. Sphere of use: interbranch.