Panchenko S. Linguistic Parameters of Blurb.

The object is printed Russian-language blurbs. The aim is to detect the integrated features of the blurbs as a verbal product. The methods are descriptive, quantification and linguistic experiment. The dissertation presents the analysis and systematization of linguistic features of Russian-language cinema announcements (blurbs) as a special type of text. The functions and composition of blurbs are considered. The linguistic status of a blurb is grounded in the paper, its definition is suggested, as well as the classification of these texts taking into account their structural descriptions. In the research the concept of anticipation is suggested and the means of its creation are enumerated. Experimental investigation of some features of the blurb perception by users has been carried on. Application sphere are training courses and announcements practice of a creative product.