Pavlova O. Genre communication features of online job advertising (on the maretial of the modern Russian language).

The thesis is devoted to the analysis zhanroutvoryuvalnyh and communication features of Russian texts online job advertisements as a fragment of discourse management personnel. Considered relevant to the determination of the timing of modern linguistics and discourse genre. Formulated their own understanding of discourse management personnel of its genre and the place online job advertisements in this type of discourse. Presents a descriptive model for the practical analysis of the chosen genre: Unknown extra-features, communicative purpose, the features of the images of the author and recipient, describes the features of the image of the past and the future, defined type dyktumnoho content analysis of language features and implementation of selected paralinguistic features of online job advertising. The concept of strategy and tactics of modern linguistics, modern understanding patterns. We found gender and professional status stereotypes and highlighted the linguistic tactics to implement them in the texts online job advertising.