Shumskyy O. Scientific substantiation of goods information supply

The dissertation research is devoted to the expansion of commodity subject due to theoretical and experimental studies of the system "Product - Product Details" and solving the important problem of forming tools and criteria of goods identification for Commodity Science, consumers, light industry and trade. Range of consumer characteristics of product information as a specific type of product is developed for the first time. The complex analysis of methodological problems of basic terminology and conceptual apparatus of goods information providing; commodity labeling as a main means of commercial information; the use of signs as a means of communication in commodity business is made. Scientifically grounded conceptual apparatus in the field of commercial information, the authors' definition of the term "commodity labeled", a new group of information trademarks and their functions are developed. On the basis of patent search and analysis of regulatory knitted fabrics quality evaluation for sportswear, research indicators of promising knitted fabric consumer characteristics, the necessity of information trademark developing for marking products of light industry is scientifically grounded. Special requirements for consumer characteristics of sports jersey are developed. The algorithm is developed and identification marks as a structural element of industrial knitted goods and other products labeling is patented. Socio and economic efficiency of the implementation and use of identification marks in production marking is estimated.