Kamratov S. Formation of the system of strategic management of forestry enterprises: economic, social and ecological aspects

The main strategies for the development of forest enterprises based on the principles of ecologically balanced use and expanded reproduction of forest resources are summarized; the existing methodical approaches and features of strategic planning in the activity of forestry enterprises taking into account economic, social and ecological aspects are investigated. An assessment of the state of forest resources and production potential of the State Enterprise "Smilyanske Forestry" on the main forestry and production and technical indicators and the main results of its financial and economic activities. The assessment of the effectiveness of strategic management in the context of the stability of development of SE "Smilyanske Forestry" by comparing the indicators of net income and net profit with other enterprises of the Cherkasy Regional Department of Forestry and Hunting. Studies of the dynamics of production plan indicators in physical units indicate a significant excess of the planned indicators of the sections "Forestry and hunting" and "Special use of forest resources and other measures", and the section "Afforestation" - underfulfillment of planned work volumes does not significantly affect the overall result of implementation (non-implementation) of the production plan, as the absolute values of afforestation are extremely low). The analysis of the results of the company's implementation of production plans in cash and in kind indicates a certain imbalance between them. That is, with significant volumes of overfulfillment of the plan in kind, the cost of its implementation is virtually identical to the planned indicators, which indicates the effective implementation of the policy of minimizing variable costs with increasing production. Matrices of SWOT-analysis and "Boston Consulting Groups" have been formed for use in the process of strategic planning of forest management facilities, taking into account potential prospects and dangers in economic, environmental and social aspects; carried out using various mathematical models for forecasting the level of net income from sales as a component of strategic planning. The necessity of application of the attributive method of research of full-fledged system of strategic management of forestry enterprises is substantiated, in particular: procedural and structural aspect of attributiveness in system of strategic planning is investigated, concepts of system of strategic management are analyzed. A descriptive model of formation of a full-fledged system of strategic management of forestry enterprises has been developed, which envisages the need to ensure the implementation of relevant attributes (triads) by the enterprise at the first three stages (subsystems): definition of subjects of management - for effective use of material, intangible and labor resources of the enterprise; choice of priorities of the strategic management system - the importance and weight of interests (goals) for each individual forestry enterprise (the predominance of environmental, economic or social imperatives). The choice of criteria is substantiated and on the basis of expert assessment each of them is determined by a weighting factor (coefficient of significance) to assess the effectiveness of forestry enterprises of the Cherkasy Regional Department of Forestry and Hunting. An integrated (general) assessment of the activity of forestry enterprises of the Cherkasy Regional Department of Forestry and Hunting was obtained according to certain weighting criteria. The ranking of forest enterprises using integrated assessment allowed on the basis of the attributive method to group and classify forest enterprises depending on the efficiency of their activities. According to the classification of forestry enterprises, the implementation of an appropriate strategy for their development is justified. A set of strategic measures related to forestry and hunting has been developed for each classification group of forestry enterprises in the region and a corresponding list of indicative indicators for the implementation of the mechanism of strategic management of economic entities has been provided. In particular, the recommended strategic measures for the growth strategy are to increase the level of forest cover and increase the resource potential of forest plantations; for the strategy of limited growth - increasing the resilience of forest ecosystems, ensuring the protection and preservation of forests; for the diversification strategy - the development of protective afforestation and hunting, as well as the effective use of ecological, recreational, tourist and historical properties of forests. Thus, the possibility of unification of strategic management systems of forestry enterprises depending on the classification group and the corresponding strategy of their development is proved.