Karpenko K. Gender dimension of the ecological communication

The object - the ecological communication as social and cultural phenomenon. The goal to develop conception of the gender dimension of ecological communication on the basis of ecological ethics and identificational practices as the main structures of its social legitimation. Methods - discurse-analysis, the theory of communicative action, contextual, cross-cultural,interval methodological approaches and system analysis. Theoretical results and their novelty - the problem of conceptualization of gender dimension of ecological communication is solved. The role of ideal tcological communication as a regulative priciple is confirmed. The necessity of the discursive and consensus regulation of ecological communicatin in it's gender dimension on the basis of unrepressive, partner, and tolerant principles is proved. The sphere of use - the decision of problems of society democratization, academic teaching process, research work.